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Overstock.com is just what the name implies—an online outlet for the liquidation of excess stock, including designer and name brand goods. It is, essentially, an outlet mall for the Internet (cue the heavenly beams of light and angelic choir). To prove it, they even have a fancy new URL — O.co (we actually didn’t think Overstock.com was that hard to remember, but whatever).
Like any liquidation/closeout/outlet type shopping experience, however, knowing where to start (and where to go from there) can be a challenge. Some Overstock shopping tips:
Shop Overstock for High End Goods. If we’re going to shop Overstock, quite frankly, the whole goal is to get designer or name-brand goods at the cheapest prices possible—in other words, it’s all about shopping for value (if we want to just amass a bunch of cute but ultimately tossable stuff, we’ll go to Charlotte Russe). Have a goal in mind—that Prada handbag you’ve always promised yourself you’d have one day, or that pair of Christian Louboutin’s that are your personal shopping holy grail (there go the heavenly beams of light again).
Chat With an Online Representative. Overstock was an early-adopter among online retailers that allow you to click to chat instantly with an online representative, in case you have questions about products, ordering, etc. Much more convenient that filling out a “contact us” email (which, we’re pretty sure, get funneled into a black hole in distant outer space) or holding for half the day on some over-burdened 1-800 “hotline”).
Join Club O. If you like what you see and intend to shop Overstock REGULARLY, take advantage of Club O membership. We put REGULARLY in caps because you can find free shipping and other discounts for Overstock pretty easily without purchasing a special memberships. However, if Overstock is your spot, then for $19.95 a year, you get free shipping, 5% off orders (with some exclusions), and special O-club members-only coupons and discounts.
Hit Overstock Auctions. We did a search for those Christian Louboutins, and while Overstock didn’t have any at present (sigh), as long as we’re on the site we always click over to the Overstock Auctions (auctions.overstock.com). While we didn’t find any fab shoes at the moment (in fact, there seemed to be a lot of questionable Ed Hardy shoes – hmmm), we’ve seen great deals in the past and we like that there’s another avenue to take without hitting a whole other site.
O-Text/Mobile O. Live on your Blackberry? Yeah, us too, which is why we dig an option that sends the deals to us wherever we might be. Like this O-Text option—and it won’t just be random deals, as you get to pick which categories you’re interested in. Oh, and you’ll get exclusive promotional discount codes too. Yep, no downside here. And if you’re an app addict (who isn’t) you can download the Mobile O app to access deals in a format intended to minimize touch-screen rage.