Back in 2011, Target set out to celebrate five years of designer collaborations with the relaunch of Target GO International: It was a 34-piece collection of dresses with 17 of the designers that have previously worked on Target collabs.
Target GO International designer list
These are the original designers tapped for Target GO International in 2007:
- Luelly Bartley (Britain)
- Tara Jamon (Canada/France)
- Paul& Joe (France)
- Behnaz Sarapour (American)
- Proenza Schouler (American)
- Patrick Robinson (American)
- Libertine (American)*
- Temperley London (Britain) Holiday 2007
Interestingly enough, that’s not a terribly international group, right?
*Libertine was an interesting choice for Target because Greene and Hartig don’t necessarily “design” pieces as much as deconstruct/reconstruct vintage pieces and then imprint them with silk screened images. The duo’s collection for Target is much more preppy, very LaCoste like — and it doesn’t incorporate much of the designers’ vintage roots.
Here are the featured designers for Target GO International five-year relaunch:
- Luella Bartley
- Tara Jarmon
- Paul & Joe (by Sophie Albou)
- Behnaz Sarafpour
- Proenza Schouler (by Jack McCollough and Lazaro Hernandez)
- Libertine (by Johnson Hartig)
- Alice Temperley, Erin Fetherston
- Jovovich-Hawk (by Milla Jovovich and Carmen Hawk)
- Rogan (by Rogan Gregory)
- Richard Chai
- Jonathan Saunders
- Thakoon (by Thakoon Panichgul)
- Tracy Feith
- Rodarte (by Laura and Kate Mulleavy)
- Zac Posen and Tucker (by Gaby Basora)
This was the official word on the relaunch line-up back when it launched:
GO International has an incredible following and we wanted to provide women who love fashion with a second chance to get their hands on some of the program’s most popular dresses. The GO International Designer Collective offers Target’s guests a stylish, affordable collection and celebrates the many talented designers who helped make this program a success.
Trish Adams, senior vice president of apparel and accessories, Target
We were pumped about the Target GO International relaunch. After seeing the dresses at the preview back in November and promptly drooling all over ourselves, we have been counting down the months until we can actually buy each one in stores. Designer or not, these dresses were fashionable and affordable, a combo that makes us happy as clams. This collection was yet another nod to the fact that designers are catering to the mass-market more and more, which we totally appreciate, obvi.
As with most Target designer collaborations, these dresses flew off the shelves in no time.