What: To celebrate 5 years of designer collaborations, Target is launching a 34 piece collection with 17 of the designers that have been featured before. TBF checked out the Target GO International preview and got a sneak peak at the dresses, which will be available for a limited time starting March 13th. The featured designers are Luella Bartley, Tara Jarmon, Paul & Joe (by Sophie Albou), Behnaz Sarafpour, Proenza Schouler (by Jack McCollough and Lazaro Hernandez), Libertine (by Johnson Hartig), Alice Temperley, Erin Fetherston, Jovovich-Hawk (by Milla Jovovich and Carmen Hawk), Rogan (by Rogan Gregory), Richard Chai, Jonathan Saunders, Thakoon (by Thakoon Panichgul), Tracy Feith, Rodarte (by Laura and Kate Mulleavy), Zac Posen and Tucker (by Gaby Basora).
What They Say: “GO International has an incredible following and we wanted to provide women who love fashion with a second chance to get their hands on some of the program’s most popular dresses,” said Trish Adams, senior vice president of apparel and accessories, Target. “The GO International Designer Collective offers Target’s guests a stylish, affordable collection and celebrates the many talented designers who helped make this program a success.”
What We Say: It’s pretty simple – we’re pumped about this. After seeing the dresses at the preview back in November and promptly drooling all over ourselves, we have been counting down the months until we can actually buy each one in stores. Designer or not, these dresses are fashionable and affordable, a combo that makes us happy as clams. This collection is yet another nod to the fact that designers are catering to the mass-market more and more, which we totally appreciate, obvi. As with most Target designer collaborations, these dresses are sure to fly off the shelves so make sure you get to stores in time because you don’t want to miss it.
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