Target Saying No to Long Term Designer Partnerships

Credit: Pink Rock Candy

Word on the street (and at retail conferences, which are surprisingly gossipy events) is that Target WILL NOT, I repeat, WILL NOT do any more long term collabos like it’s highly successful line with Isaac Mizrahi. Instead, they’re looking to focus on one-off designer partnerships and the new Go International private collection. Does this mean the store will continue on it’s mission to forget the folks who really shop there (35+ year old moms) and try to be the mass market version of Forever 21? With the styling of the private collection being a bit “more grown-up”, will the line change it’s sizing from Juniors (1-15) to Misses (2-18)? Questions.. Questions…