Check Out These Great Underwear Brands on a Budget

There are few things that are as functional as underwear, which can also be an expression of your fashion sense–even if you’re the only one who sees it. So we’ve picked out some of our favorite underwear brands (on a budget, of course).

Underwear Buying Tips

  • Buy in bulk. When you’re shopping for skivvies, keep in mind that you’ll probably end up with the best deal if you buy in bulk, even in boutiques.
  • Look for a cotton crotch. This comes directly from our gynecologist, a short Haitian woman who has practiced for close to 40 years (that’s a lot of va-jay-jays). We do everything she says.
  • Buy flesh-colored skivvies. We’ve seen London. We’ve seen France. We really don’t want to see your underpants, so please spend a majority of your undergarment dollars on flesh-colored panties.
  • Shop off-priced. Yeah, we love Hanky Panky panties as much as the next girl, but 30 bucks for a pair of underwear is simply ridiculous. Head to your local Marshalls, T.J.Maxx, or Ross (which has great undergarments) and scoop up a pair of cute undies for well under $5.

Check out our picks for the five best underwear brands on a budget.

Best Underwear on a Budget

Date Night Underwear: Victoria’s Secret

Victoria's Secret Underwear

Victoria’s Secret has a pretty saucy reputation, but don’t count it out if you consider yourself more demure. The cotton prints and solids are just 5 for $25.50 (or $9.50-$10.50 each) and come in a variety of cuts, which are also super-flattering under clothing. Turn up the sexiness quotient with options such as lace backs and lower rises.

Comfy Underwear: Hanes

Hanes Underwear

For more than 100 years, Hanes has been making underwear for men and women. The super-comfortable classic white briefs, bikinis, hi-cuts, boy shorts, hipsters and thongs can be bought in packs of three (for $9) or six (for $11) at Target or Wal-Mart. Look for no-ride-up, comfort waistbands in breathable materials.

Everyday Underwear: Jockey

Jockey Underwear

Jockey has come a long way from its line of uncool briefs. They’ve struck a balance between feminine and practical. From thongs to boy shorts and everything in between, there are dozens of patterns such as dots, paisley and leaves. The brands come in variety packs of three for $19.50 or $22.50 at full price, but you can often find them on sale

Sweet Underwear Sets: Aerie

Aerie Underwear

Some of us insist on matching your bra or camisole to your undies. If you like to buy sets, American Eagle’s line Aerie has very pretty options. The lightly-padded bras offer plenty of support, and then you have a few options in underwear styles to match up with them.

Shaper: Assets by Sara Blakely

Assets by Sarah Blakely

If you like a little bit of hold and shaping in your everyday underwear, Assets, the less-expensive line from the founder of Spanx, will really stretch your dollar. Support levels range from medium for a sheer panty ($24), to super for a basic style ($14), to a lace-trimmed cheek peek ($22), to total waist control in a panty that pulls up to your bra strap ($23).

Catherine Brock

Owner and Editor at The Budget Fashionista
As a Southern California transplant now living in the Midwest, Catherine has turned layering into an art form and accepted that UGGs actually do have a place in the stylish lady's wardrobe. She's been featured in Woman's World Magazine, DrLaura.com, Refinery29, Wellness.com and has made appearances on ABC7 Chicago, FOX2News St. Louis, KCAL9 Los Angeles, Fox19 Cincinnati, WGN TV Chicago and WCPO TV Cincinnati.
Catherine Brock