This past June, I wrote about the launch of Forever 21’s “higher-end” collection called Twelve by Twelve. Well the line is now up and running at twelvebytwelve.com and it’s not bad… not bad at all. In fact, I like it. While the selection is as limited as the sizing, you can tell that there was a bit of thought put into this line. Beading is mixed with higher quality jersey knits. Jackets have darts that are straight and in the right place. The Outerwear has details like pleats, wood buttons, etc. It resembles a more fun, less costly version of the Vera Wang at Kohls line.
Basically, it’s Forever 21 for grown folks.