H&M Debuts Plus Size Line in the US and Tells No One About It

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FOKer (Friend of Kathryn) Alissa of the blog stylish curves recently discovered that H&M is now carrying plus size clothing in their 34th and 6th store called “H&M+”. We’re thinking this may be an expansion of the “Inclusive” collection, a “limited edition” collection, sold, of course only online AND in Europe.

While this is exciting, ’cause plus size fashion is seriously non-existent at this point, the line at the herald sq store pales in comparison to the line in Europe. We (meaning really just I) expect more from H&M, especially in light of their recent designer collaboration.

Head to Alissa’s blog to see pictures from the 34th Street store.

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  • I love that there’s a plus line…some of my friends have been looking for +lines that are fashionable without feeling like they have to go to a “special” store designed for them. We like to shop together so this is such a great fit since I frequent H&M a lot!