Couturious: Online Shopping Meets Online Styling

Budget Fashionista content uses affiliate links. We may earn a buck if you click and buy.

Update: It appears that Couturious is very similar to the site  We’re contacting the folks behind both sites to get their response.

What: Yesterday we got an exclusive peek at Couturious , a new social shopping/discover service by the folks behind It’s like an online version of the old skool activity of dressing paper dolls.

Our Thoughts: While we’re not a fan of the name (its a combination of couture and curious, imagine trying to say it say six times real fast and let’s not even get into the question of spelling), we’re big fans of what it does. First you select a model and then select pieces to try on the model from a variety of top designers like Tory Burch, TIBI, and Charlotte Ronson, by dragging pieces of clothing to your model. Ok.. got it..

But what’s REALLY cool is that you can actually style the pieces on the model. Like untucking their shirts, adding a cool belt, even being able to see what the outfit looks like from the back, which makes this our new favorite place to procrastinate.

We know what you’re thinking… sure that Cynthia Rowley dress looks good on the size 2 model- but what about me? Don’t be too shocked at the lack of diversity in both skin color and size of the models, according to Munjal Shah, CEO, of the parent company of Couturious, assures us that it is coming. We also think the ability to upload and dress a full body picture of ourselves should definitely be in the works. Imagine being able to virtually style photos of ourselves…. Love it.

Good luck to you Couturious, we’ll be keeping an eye on you.

Visit the site

You also might like these:

Hello Spring Giveaway — Enter Now