Best Makeup for Women of Color (on a Budget): Reader Advice

Some of us here at TBF are women of color, and some of us are not. Regardless, anyone who’s spent a little time learning about the beauty industry knows that the make-up made for the masses is generally not geared towards the skin tones of women of color. The big brands have done better as of late—like Cover Girl’s Queen Collection —and we have referred readers to brands like Black Opal (specifically for their great foundation) in the past, But we want to know your thoughts—what’s your favorite make-up brand/product for women of color, on a budget?


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Catherine Brock

As a Southern California transplant now living in the Midwest, Catherine has turned layering into an art form and accepted that UGGs actually do have a place in the stylish lady's wardrobe. She's been featured in Woman's World Magazine,, Refinery29, and has made appearances on ABC7 Chicago, FOX2News St. Louis, KCAL9 Los Angeles, Fox19 Cincinnati, WGN TV Chicago and WCPO TV Cincinnati.

Blog Comments

My vote for the best budget makeup for women of color goes to L’Oreal. L’Oreal is a little more expensive than other drugstore brands but the breadth and compatibility of foundation and color options is almost unmatched.

I like the Loreal Hip line as well because their colors have more pigmentation than other drugstore brands. I also like Mizani, who lipsticks are the best you find for under $4.

I have yet to find a concealer or foundation that works for traditional (i.e. yellow-toned, but not dark enough to be olive) Asian skin.

Are you serious Minidiva!? L’Oreal could care less about women of color. We are the last to be catered to, and the first to have our shades pulled. Those typical 2 shades of brown aren’t dark enough for the majority of women of color not to mention it’s an insult! Most major companies don’t offer enough range for us.

L’Oreal has my vote as well; their True Match collection has the best foundations and all the colors to go with it I use Nut Brown in the summer, and Cappucino in the winter it incorporates undertones as well. At my local beauty supply they have at least 30 shades and many of them are for women on of color.

IMAN has my ultimate vote!! The second to none cream to powder foundation is awesome on almost every one in Africa!

Who in there right mind would use a makeup named “Urban Decay”

@Sharon- It is very popular make up line (even though it does have a crazy name). It’s not targeted to the “urban market” (aka Black women) persee, but has colors with high pigmentation which tends to work well on darker skin tones

Why are black women the urban market? I’m just curious.


You are all very lucky to have so many foundations for women of colour to choose from as I live in Australia and us women of colour are not so lucky. I am travelling to the US in May for a vacation I can not wait to go and have a consultation with a makeup expert for chosing a foundation.


I’m loyal to the Mary Kay brand. I’ve had the best success with their foundation shades. I’m somewhere in that bronze/beige shade and they have several to choose from. I found an exact match without looking chalky or having that fake tan look. I highly recommend the Mary Kary primer underneath your foundation. Makes everything look smooth like a professional makeover.

Just came here to say that it is great that you spend some time to advise on color skin foundations. You don’t often see these advertised and information about them is sparse. I’ll keep track of the recommendations in here and will dedicate a topic on my blog in the future.

i have used fashion fair makeup for 37 years but as of late they are charging $29.00 for the souflee brown blaze glo and then they had the nerve to take away the little sponge and the spatula that use to come with it well could someone out there please direct me to a color compatible to this color brown blaze glo. thanks

Loreal true match lumi cool soft sable matchs for me. I am fashionfair brown blaze too

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