In the interest of economic survival, we believe that if you’re going to spend your money on fashion updates this season it’s especially important to pick and choose things that will give you the most
forever21
Cheap Fall Boots
September 30, 2011 by 
Kathryn on
September 30, 2011
Rory Beca’s Forever 21 Spring Line Launch
March 27, 2011 by 
Suzanna on
March 27, 2011
What: TBF Attended the launch of Rory Beca’s Forever 21 Line and brings you the scoop.
The Lowdown: To celebrate Forever 21’s most recent designer collaborations, one of the New York City stores launched the line with designer Rory Beca in attendance to chat about her line, from apparel to accessories.
What We Say: Rory Beca’s line for Forever21 has that wonderful vintage, boho-chic look that you search for at thrift shops and only sometimes find. We really loved all of her patterned pieces, most with small floral print that are great for spring, but a few favorites stood out. Must-have spring/summer items include a good romper and Beca produced an adorable one in charcoal gray. Additionally, we loved (and purchased!) her peach thick knit sweater. It looks retro but (obviously) isn’t–the hue is a very hot one right now (the spring and fall 2011 color wheel is all about brights) and acts as a pseudo-neutral so you can pair it with almost anything. On top of our general approval of her line, Rory herself was very sweet and we enjoyed meeting her. Though we certainly can’t afford her Rory Beca label, we’re happy to stick to Forever21 to snag her designs.
Forever 21 Collaborates With Two New Designers
February 9, 2011 by Suzanna on
February 9, 2011
What: Forever 21 has added two up-and-coming designer lines, starting with Petro Zillia (in stores now) and Rory Beca to hit stores in March.
What WWD Says: Linda Chang, Head of Marketing for Forever 21: “We like Petro Zillia’s authenticity and identifiable L.A. style...This is sort of new for us…We want to be able to keep fresh new designs in our stores so that our customers want more and different things. We’re not really concerned with the financial impact. Our mind-set wasn’t that they’d be profit generators. We always like to be on top of trends, and collaborations are a trend in the industry.”
Forever 21 Clean Up Sale
December 29, 2010 by Suzanna on
December 29, 2010
What: Forever 21 Clean up sale has begun!
411: Now, through January 1st, Forever 21 is offering a buy one get one free sale. The free item must be of equal or lesser value and the discount will be taken once you’re at checkout. This excludes any daily special products and is available in stores and online.
Founded in 2003, TBF is a fashion blog dedicated to helping you live your best for less. We give you the 411 on the latest fashion trends & tips and sample sales. 
