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Posted by Stephanie.Miles | July 1, 2009 04:44 PM | Posted in , , , , ,

Image via WWD

What: Beyoncé and her mom Tina Knowles are launching a new junior clothing line just in time for the back-to-school season. The new collection, dubbed Sasha Fierce for Deréon, is set to include sportswear, outerwear, handbags, footwear, eyewear, lingerie and jewelry. It’ll be sold at department stores such as Macy’s and Dillard’s and specialty stores including Jimmy Jazz and Against All Odds, with wholesale prices ranging from $25 to $75. 

What Tina Knowles Says:
“When the tour started, we noticed the definite style of it,” Tina [Knowles] explained. “Thierry Mugler designed the clothes for the tour, but we really wanted to celebrate the style and interpret that into a collection.”

What We Say: Uhhh…. Seriously? The only place we see the House of Dereon collection is on the sales rack of our local Macys and Marshalls. Are we the only ones who think Beyonce’s
“alter ego” is kinda of, well, corny? She’s an awesome performer, no doubt, but we think singing is her forte, NOT designing clothing.

Products reviewed in this post may have been sent to TBF Group, LLC directly from brand/retailer. THIS DOES NOT IMPACT THE OUTCOME OF OUR REVIEW

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