How to Make Your Own Natural Air Fresheners

Autumn is a time of scents-the crispness of the air after the first rain, cinnamon spiked squash baking in the oven, and the first pumpkin pie of the season.  Why ruin all that with manufactured smells that can be as harsh on you as they are on the environment. For little money (you might even […]

What I Love This Week: Shoptimism, Wal-Mart Baby Oil Gel, and MC Hammer’s Publicist

Water on the moon, Rihanna’s interview, the sneezing girl on TODAY show.. lots is going on this week. Here’s a few of my favorite things: 1. Books: Shoptimism by Lee Eisenberg. If you want to know how the world of shopping and retail really works, then you must read Lee Eisenberg’s new book “Shoptimism”.  Lee, […]

Hanes Develops Plus-Size Brand for Wal-Mart

What: Hanes is branching out from the world of basic tees and under garments. After spending years as the go-to brand for comfy cotton t-shirts, Hanes has decided to launch an all new plus-size apparel brand called JMS exclusively for Wal-Mart. Available at more than 3,500 Wal-Mart stores nationwide, JMS—or Just My Size—will reportedly feature […]

Wal-Mart’s Special Delivery

What: Who has the time to drive miles to their nearest discount store to pick up a new tube of mascara or lipstick? We certainly don’t. But now Wal-Mart is stepping in to help time-strapped and budget-conscious consumers by launching an all-new home delivery plan that brings beauty and health products to your front door. […]

Norma Kamali for Wal-Mart Available on

What: Tired of going all the way to Wal-Mart to buy Norma Kamali’s latest frugal fashions? Thanks to, you don’t have to. The “virtual world” website is letting users try on Norma Kamali’s spring 2010 collection for Wal-Mart with their avatars, and then click to buy the actual items on What They Say: […]

Sonia Rykiel’s Holiday Collection for H&M

What: French designer Sonia Rykiel is partnering up with H&M to develop the retailer’s first-ever co-branded lingerie line just in time for the holidays. The new collaboration will include a line of “modern” lingerie available at H&M stores nationwide on December 5th, along with a spring knitwear collection, which will go on sale in February. […]

Teen Retailers Target Moms

What: Teen-clothing retailers aren’t just catering to high schoolers anymore. As family budgets get tighter across the country, stores like Aeropostale and Buckle say they’re focusing on making shopping a better experience for mom’s too. Wider aisles, brighter lighting, and softer music are all recent changes the retailer’s say they are making to encourage parents—who […]