I think they blew their chances in Chicago with the rebranding.  Marshall Fields was more than just a store in Chicago…it was an institution.

NAY!  The best thing about Federated taking over the Marshall Fields & Hecht’s stores & changing them to Macy’s is that I am now debt-free.  I don’t know who their buyer is purchasing for, but a lot of the clothes look “mature,” and mind you, I’m in my 40s.

I’m in southeastern Virginia - I think Macy’s pretty much sucks and I want my Hecht’s back. Why do I think Macy’s sucks? Their prices are too high, their sales aren’t worth hitting, their selection of clothing in the WOMEN’S department is dismal and depressing, and their clearance racks are over-priced.

They did the same thing in Seattle with the Bon Marche. For a while they called it Bon-Macy’s, and now it’s just Macy’s. Everyone still calls it “the Bon” though, and hates Macy’s.

NAY! they took Lazarus (based out of Columbus, OH) in addition to Hecht’s. Don’t we deserve to have some diversity?

I am a native Chicagoan living in New York.  I visit home quite often, and I must say, seeing Macy’s on State Street absolutely breaks my heart.  First off, the brands and collections carried in the Chicago stores are sub-par. Secondly, Macy’s is New York; Marshall Field’s is Chicago.  To Federated: Stop trying to homogenize the wonderful world of shopping!

Macy’s, Costco, Walmart. I hate the unistore thing.  I am in California and still miss Bullocks, I Magnin, Joseph Magnin. I was appalled at the end of Marshall Fields—a huge retailing mistake. We CAN vote with our dollars and only buy at local stores (or outlets and catalogs if pressed).

There is such a trend here ... I am from New England where Filene’s (not the basement) ruled.  As previously mentioned with regard to another department store, it was an insitution.  Above that, it had great sales. Macy’s took over and the only cool thing that came of it was the out of control sale before Filene’s closed.

Same as BD. Stupid Macy’s needs to go back to NYC and stay there! The Bon was much better

Being a Chicagoan, I (along with many others I know) were very displeased with their decision to change the name of the Marshall Fields (esp. the State St. flagship store) to Macy’s. I have to say that not many of us are willing to shop there now.

In Colorado Macy’s took over Foley’s last year. Foley’s was a dismal, messy, cluttered store with rude, unhelpful salespeople. The transformation since Macy’s took over has been nothing short of amazing.

Granted I am aware of the sorrow you feel for the name change. But I am a MACY’s Shopper form the WEST COST and I love Macy’s. I disagree with not finding a good deal there. I am a shopaholic and I love to find good deal’s. I love when they have 50% off on a Addtn’l 50% and you are still able to use a Addtn’l coupon if you have it. Where can you go wrong. The quality in SOME Macy’s is not worth it I give you that. But that is unfortunately due to area market that it maybe in. I live in a area where with in 75 miles there is at least 5 Macy’s and granted yes I may not find the same thing if not more. I go to a higher end Macy’s but I would not say be mad at their quality or their prices. All you need to do is write to them and I understand that is not a quick fix but it can let them know that the selling market they are serving is not being met. And to go back and comment on their plus sizes. I hate to say it but yes some Macys have a better selection than others and I am aware that most do not have the luxury to check another Macy’s out. But Most of my clothes, shoes, purses, households are from Macy’s. The only issue I think some may have is that they may have a bad experience but don’t let that mean that all of Macy’s stores are the same. Give them a chance I believe you will love shopping there..

The same thing has happened here in Los Angeles. We used to have I.Magnin, Bullocks, Bullocks Wilshire, Robinsons, May Company, Buffums…all are gone. We only have Macy’s now and their buyers are terrible. I don’t think I have found anything decent to wear there since 1999. I’m not kidding. 1999.

the funny thing is, here in toledo we only even had a marshall fields for like 3 years… it was hudson’s when i was growing up. i still hate macys, though… i don’t know why. maybe because when i go in there, they barely have anything (literally, like barely enough racks to cover the floor space, spread out to cover for how meager it is) and it’s all overpriced…

BD, I live in Seattle, too, and I miss the Bon. I thought it was particularly stupid when they called it “Bon-Macy’s”.

Macy’s is a piece of crap. Marshall Fields held dignity. The revamped Maciezed stores kinda suck there is something missing.

Down here in Augusta, GA.. at our mall… years ago Macy’s closed.  Then, a bit later, Rich’s became Macy’s.  They weren’t much different, but it was still nice to have 4 department stores (no, i am not counting Sears) in our mall instead of just 3.  Compared to our other options (Dillards and JC Penny) I actually like our Macy’s. But honestly it is the condition of our JC Penny, and the lack of anything that ever fits me at Dillards (I am stuck inbetween juniors and womens sizes). 
As for them taking over so many other stores.. I’d have to say NAY.  We need options and diversity in our lives.

I don’t know who these folks pay for their marketing efforts, but they have surely blown it here in the Windy City. The building itself, with it’s green facade, and beautifully ornamented clocks…is a constant reminder of the very special place that was. Macy’s, can you say ‘focus group’?

I’m in southern Calilfornia, but originally from Chicagoland. I will NEVER set foot in a Macy’s again because of what they did to Marshall Field’s. Sales have tanked there, especially at State St., Old Orchard, Oakbrook and Northbrook. I predict Macy’s will close the stores and sell off the properties. I hear people are mad in Fla (Burdines) and other places, too, where local names disappeared. Here in San Diego, I can buy at Nordstrom, Kohl’s, Target, and host of smaller stores and easily avoid the Evil Empire of Macy’s. That’s what I’ve taught my 6-year-old to call Macy’s - the Evil Empire.

Well.. sales at the ex marshall fields stores continue to tank in the chicago land area. I’m originally from Minessota were we had Dayton’s before Marshalls Fields. Both daytons and Marshalls Fields were more comparable with Bloomingdales, than with Macys, so when I heard they were changing the names, I just couldn’t believe it. I think it’s just another example of retailers listening more to uninformed consultants than shoppers.

Since my office is a mere two blocks from the Chicago State St. store, I’ve been in there enough to see that there’s no clear cut differences in the merchandize offered (other than the private label brands.) Unfortunately the sales staff is obviously commission-based…and they let you know it by relentlessly asking who helped you on the floor when at the register. Once a cashier actually re-rang my purchase when another associate came up to claim credit for my transaction. I missed my bus!

i like to shop at macy’s
and macy’s is not a tj maxx

but the death of MARSHALL FIELDS
oh that sucks!!!!!!!!!!!!!!!
Marshall Fields is a CHICAGO icon
the place to see and be seen
when you think of window dressings and IT wear - marshall fields is where you get it
think of rhoda morganstern - and her window dressings - marshall fields and bloomie’s is what you think of, not macy’s
Renaming Marshall Fields to MACY’S that would be like renaming SEE’S candy a San Francisco icon to GODIVA
or FAO SCHWARTZ to toys r us
or ghiradelli to hershey’s
each are good but not the same
DIVERSITY!!!!!!!!!!!!!!

i like to shop at macy’s
and macy’s is not a tj maxx

but the death of MARSHALL FIELDS
oh that sucks!!!!!!!!!!!!!!!
Marshall Fields is a CHICAGO icon
the place to see and be seen
when you think of window dressings and IT wear - marshall fields is where you get it
think of rhoda morganstern - and her window dressings - marshall fields and bloomie’s is what you think of, not macy’s
Renaming Marshall Fields to MACY’S that would be like renaming SEE’S candy a San Francisco icon to GODIVA
or FAO SCHWARTZ to toys r us
or ghiradelli to hershey’s
each are good but not the same
DIVERSITY!!!!!!!!!!!!!!

SACRILEGE!!

Oh, the humanity! You may think I’m being sarcastic, but I have to tell you, Fields was always a symbol of class and good breeding, and knowing good workmanship from cheap floor fillers.

I have been to Macy’s, both in New York and here in Chi, and I can report, that I have seen with my own eyes, that Macy’s specializes, glorifies and revels in floor fillers.

When I see that stupid Macy’s red star it makes me want to scream.

Boy, we all have lot’s of opinions on this!
For what it is worth…since I really didn’t know Marshall Fields’s and don’t shop Macy’s (I am from the southwest) the closest I can come to relating is when Dillard’s bought out the John A. Brown store in Oklahoma City…Now John A. Brown…THAT was a classy store! And so many memories with my Gram when I was a little girl. I felt so refined and cared for when shopping there with her. And the smell and taste of the fresh roasted nuts and snacks in the kiosks on the first and second floor was to die for…I will never forget that experience. Couldn’t wait for school shopping and spring dress shopping every year. Dillard’s is nice but just not the same :(