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Yea or Nay:  J.Crew’s New Store Madewell 1937

| January 15, 2007 10:34 AM | Posted in , , ,

What’s up with our favorite stores doing all of these questionable brand extensions? First, Gap, Inc brought us the Anne Taylor competitor Forth and Towne (GOOD). Then our friends at Gap, Inc brought us the Piperlime shoe site (BAD).  Now everyone’s preppy favorite, J.Crew, has a new concept store called Madewell 1937 which is like a cross between Eddie Bauer and Forever 21.

I’m not sure why J.Crew feels that they need to do a “younger” line, especially one full of styles that any teen can scoop up at their local Abercrombie for much less. $100 bucks for a pair of jeans? $150 bucks for a dress? Uh.. No! And the name… Way too complicated… How about just Madewell?

Now in all fairness, I’ve only seen the press materials and have yet to go to one of their stores,  (only two locations- Northpark Center in Dallas and Century City in LA), but I still think that J.Crew should just stick with being J.Crew.

Madewell 1937- Yea or Nay?

P.S. If you live in Dallas and LA, check out the stores and report back to us in the comment section.

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Member Comments

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August 9, 2007 Alyssa wrote:

Yay!!! Completely! They have a store in Las Vegas at the Fashion Show- Their clothes are simple and yet the color pallet is quite catchey and fun- Definitally do NOT go by the website, it serves it no justice! Although I do admit they aren’t “cheap”, if you truely care about fashion; quality and appearance matters inside and out, and always above all. You can’t honestly believe that a discount dress with cheap plastic seams and unmatching thread is fashionable… No offence anyone- Seriously though, before you turn your nose up, give it’s comfortabe bohemian vibe a try… :)

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October 1, 2007 HotChica wrote:

I agree with Bitterboo and Claire on the prices of these new stores. Abercrombie is over my budget also. If you can get good quality for less at Old Navy or the outlet stores, why not? These designers like J. Crew should open inexpensive versions of their stores for us normal people. Not everyone can shell out $100 for a blouse.

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October 2, 2007 adsfa wrote:

YAE! madewell is SO amazing. i love it; it’s like j.crew mixed with hollister. ...kinda. :]& their jeans are so sweet.

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October 15, 2007 Mia wrote:

Does anyone know if Madewell 1937 is doing well for the J.Crew company, and if they plan on opening any more stores?  I’d like to check it out, but there aren’t any near where I live.

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October 22, 2007 sue wrote:

Yay! They just open one near me, at natick mall in Massachusetts. It’s nice, and the quality isn’t bad.

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November 29, 2007 Brooke wrote:

Madewell is definatly a yay their sweaters are perfect and they have them in every color, their scarves too are very cute but kind of expensive.  But when things go on sale they are super cheep i got a hoodie for 20 dollars

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May 18, 2008 vivalakellye wrote:

i live in Dallas and i love the Madewell store here. the prices are a little high, but they are actually comparable to abercrombie and fitch, not more expensive (A&F;: $80 for a pair of capris? whatever.)

if you know when to buy things on sale, it’s better. i bought this adorable bubble dress/long shirt…for $10. the jackets they make are actually very sturdy and warm, and cost only $30 (not on sale, either. compare THAT to juicy.) i’ve had my jacket since christmas, and i’ve had no issues with it, or my dress for that matter. i haven’t tried the jeans yet, but i plan to seen.

overall, i’d recommend at least looking around and trying things on to see if you like them.

ps- i’ve never heard that the employees get in trouble if you don’t buy at least 5 items. not once at this store have i been told “that looks so cute!” even if it doesn’t.

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January 8, 2009 tati wrote:

Definitely a yay, at least when they are having a sale.  I bought a peacoat styled sweater there during their winter sale and have worn it at least every other day since.  Their stuff is not only made well it’s also well cut.

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March 1, 2009 Stephh wrote:

YAY.
the quality is okay, and i’ve been shopping their for about a year now, with no regrets. they have great sweaters and scarves, and it’s my go-to store for basics that i can layer. the garments are extremely versatile, so its excellent packing clothes if youre going on vacation.
and no way its “jcrew and hollister”. its jcrew aimed at a hipper crowed, not for the 14-18 year old wannabe surfers.
the staff are so sweet, and they don’t pressure you to buy anything at all. infact, theyre great conversationalists, and ask about what you have in your closet so that you can incorporate madewell piceces to enhance it.
everythings super flattering.
DONT MISTAKE THIS STORE FOR A CHEAPIE. its not.

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July 5, 2009 invisiblejane12 wrote:

I was in Madewell recently, in the Walt Whitman Mall on Long Island, NY; it just opened.  Anyway, I walked in thinking I would just look around, and I spotted a pair of lace up gladiator sandals; everyone is selling gladiator sandals, but I’ve been SEARCHING for a pair of lace up ones FOREVER!  They were $60, but I had an AmEx gift card, so I splurged; I probably would have bought them anyway, since I’ve been looking for a pair like that for so long, but the store is pricey.  They have a really cool selection of scarves also (but they run between the sale price of $20 and somewhere around $40), and their salespeople are extraordinarily nice and helpful, but clothing-wise they looked unoriginal.

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