What’s up with our favorite stores doing all of these questionable brand extensions? First, Gap, Inc brought us the Anne Taylor competitor Forth and Towne (GOOD). Then our friends at Gap, Inc brought us the Piperlime shoe site (BAD). Now everyone’s preppy favorite, J.Crew, has a new concept store called Madewell 1937 which is like a cross between Eddie Bauer and Forever 21.
I’m not sure why J.Crew feels that they need to do a “younger” line, especially one full of styles that any teen can scoop up at their local Abercrombie for much less. $100 bucks for a pair of jeans? $150 bucks for a dress? Uh.. No! And the name… Way too complicated… How about just Madewell?
Now in all fairness, I’ve only seen the press materials and have yet to go to one of their stores, (only two locations- Northpark Center in Dallas and Century City in LA), but I still think that J.Crew should just stick with being J.Crew.
Madewell 1937- Yea or Nay?
P.S. If you live in Dallas and LA, check out the stores and report back to us in the comment section.
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Comments
Yay!!! Completely! They have a store in Las Vegas at the Fashion Show- Their clothes are simple and yet the color pallet is quite catchey and fun- Definitally do NOT go by the website, it serves it no justice! Although I do admit they aren’t “cheap”, if you truely care about fashion; quality and appearance matters inside and out, and always above all. You can’t honestly believe that a discount dress with cheap plastic seams and unmatching thread is fashionable… No offence anyone- Seriously though, before you turn your nose up, give it’s comfortabe bohemian vibe a try… :)
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I agree with Bitterboo and Claire on the prices of these new stores. Abercrombie is over my budget also. If you can get good quality for less at Old Navy or the outlet stores, why not? These designers like J. Crew should open inexpensive versions of their stores for us normal people. Not everyone can shell out $100 for a blouse.
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YAE! madewell is SO amazing. i love it; it’s like j.crew mixed with hollister. ...kinda. :]& their jeans are so sweet.
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Does anyone know if Madewell 1937 is doing well for the J.Crew company, and if they plan on opening any more stores? I’d like to check it out, but there aren’t any near where I live.
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Yay! They just open one near me, at natick mall in Massachusetts. It’s nice, and the quality isn’t bad.
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Madewell is definatly a yay their sweaters are perfect and they have them in every color, their scarves too are very cute but kind of expensive. But when things go on sale they are super cheep i got a hoodie for 20 dollars
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i live in Dallas and i love the Madewell store here. the prices are a little high, but they are actually comparable to abercrombie and fitch, not more expensive (A&F;: $80 for a pair of capris? whatever.)
if you know when to buy things on sale, it’s better. i bought this adorable bubble dress/long shirt...for $10. the jackets they make are actually very sturdy and warm, and cost only $30 (not on sale, either. compare THAT to juicy.) i’ve had my jacket since christmas, and i’ve had no issues with it, or my dress for that matter. i haven’t tried the jeans yet, but i plan to seen.
overall, i’d recommend at least looking around and trying things on to see if you like them.
ps- i’ve never heard that the employees get in trouble if you don’t buy at least 5 items. not once at this store have i been told “that looks so cute!” even if it doesn’t.
