The Budget Fashionista

Wet ‘n’ Wild has long been a friend of budget stylistas when it comes to getting beauty basics on the cheap. So it makes sense then, with the rise in popularity of mineral products, that they’d get on board with their own mineral collection, “Beauty Benefits.� And we’re delighted to hear it.

According to Women’s Wear Daily, products will include natural ingredients, like golden seaweed and marine fennel, intended to promote skin health, retain moisture and increase radiance. Price points are slightly higher than traditional Wet ‘n’ Wild lines, but still fall well within the budget range, ranging from $4.99 for Eye Brilliance Shimmer Sticks to $9.99 for Fresh Effects Foundation.

Having recently tried out a few budget mineral products ourselves, with mixed results, we can’t wait to see if Wet ‘n’ Wild has got it right.

The line is set to launch in February.