Enjoy the season’s freshest shades and skincare essentials (all for $35 or less) exclusively at Target stores and Target.com. The new collection boasts of: JK Jemma Kidd, NP Set, Pixi, Umberto Beverly Hills, Nicole by OPI, Nip+Fab, Apotheke:M, up & up, and more.

The launch date is set for March, but here are the shots from their look book to tide you over for the meantime.