Photos: WWD
It’s finally official. According to WWD, The Simply Vera by Vera Wang collection will debut this fall at a Kohl’s Department Store nearest you.
The collection will feature apparel, accessories, home furnishings, and even eyeglasses in the $20-$200 price range and sizes 2-16. Expect liberal usage of jersey, tulle, and other signature Vera Wang touches. The collection looks interesting, with somewhat edgy fashion at affordable prices, but a bit trend forward for the typical Kohls shopper. Not as great of a merchandising shift as say Sarah Jessica Parker’s Bitten Line, but a big difference nonetheless.
What will be interesting to see is if the line can help Kohls continue to pull customers from their chief competitor, Target, whose sales has been less than stellar this spring.
Read past posts about the Simply Vera by Vera Wang line at Kohl’s, here.
Props to Nitrolicious for the putting the photos together.
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Member Comments
cheap, cheap, cheap! I’ve seen better quality purses on the budget tables in Chinatown. The sizing is vanity at best. I was really excited about the purple blouse with the ruffled collar- it was huge (the S was more like a M). The pants and cardigans were cheaply made of a crappy material (think old navy material, but double the price). Almost everything in a S was sold out. Sales lady mentioned that someone had bought $500 worth of smalls and returned them later (keep in mind I went on the 9th at 2:00 pm! the collection came out at noon on that very day). The hats had a cardboard cutout in each that made it impossible to try on. The gloves were cute, but acrylic and too pricey for what you’re getting (acrylic will stretch out quickly when pulling on and off)- better to go to H&M for a pair). The color scheme of brown to greyish-blue on the fingerless gloves was reminicent of prada. The few pieces that were standouts in the ad campaign were dowdy in person- with a very “I’m 9 mos. due” look. Those bubble skirts were not lined and looked terribly itchy. (No one over a size 4 should venture into this bubble-skirted territory lest you look like you’re wearing a nylon tire about your hips).
End of tyrant. Bring on the Erin Featherston for Target!
This was my first shopping trip tp Kohls. It was a very pleasant experience. I specifically went to check out the vera wang collection I indulged in several pieces. I found a sweater that looked just like a designer sweater I purchased at a fine store. Since the tags were on the designer piece(225.00) I will be happy wearing the vera look a like that was 58.00. OK, the quality is not the same But who cares. Have fun mixing the pieces with some more expensive pieces and you can get a great original look. Sarah Jessica Parker wears Balanik shoes with Bitten 20.00
outfits. I’ll keep tabs on the vera new pieces.Shoes were great too.
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I tried on quite a few items and liked a lot of them. I have yet to buy anything, since most of the items seem to dressy for my lifestyle. Most of the clothes seem well made and worth the price. A couple of the short-sleeved coats were snagged, and the babydoll sweater would have been nicer in a heavier knit. There is a dress that I’m interested in, but it’s not available yet. I want to look at the Alice Temperley line at Target and decide what I really want (and need!).
Went to Kohl’s today to check out Simply Vera. Overall, it was hit-and-miss, but I would recommend a look to those who don’t want to pay top dollar for clothes. The clothing was eyecatching and of above average quality for Kohl’s (which I usually despise for anything but the most utilitarian items).
Bought a very cute empire-waist belted top that I thought looked very high-end. Tried on the black 3/4 sleeve cardigan pictured above and thought the small was way too big and baggy (I’m a 6); however, I found some cropped black pants that I felt were quite true to size. Some of the dresses looked great on the hanger but I didn’t have time to try them on. I have to agree with above reviewers that the bubble skirts are…well, left to whomever likes them.
I have to rave about Vera’s “Simply” hosiery line however. Purchased a pair of her tights and some nude fishnets and I’m thrilled with the quality. Didn’t check out the handbags at all.
Ckd out the Vera line at Kohls- love the flats that are leopard print brown & black. Agree with previous comment, some handbags are very cheap looking, others are tasteful & affordable when 30% off with addtl 15% Kohls chg discount. Love the purple ruffle blouse. The display showed a gray jersey dress that looked interesting but its not in the store. Much of it is too dressy & dry clean only.
I keep vacillating on whether or not I want to buy a piece from the Vera Wang Collection at Kohls. I don’t live near a Kohls, so I’m not sure about the fit and whether or not I would buy the same clothes if I wasn’t longing for a taste of cheap coutour. Anyway…Kohls seems to have Vera on sale already and now I’m deeply suspicious of the quality.
I like Simply Vera collection. The style is very feminine and has lots detail (more attractive than banana republic’s); but the fabric is OK (more like GAP I would say). I especially like those dresses. However, the size are way too big for me (I usually wear XS or S, but SV size is much bigger). Also, I was told that some dresses only comes with size 4 (no size 2). I wish they can come out with smaller size (XS?) as their size tends big.
I’ve never shopped in Kohl’s before. So this is my first time. I am very surprised at friendly Kohl’s staffs. They are patient and very nice. (They spent 20 mins to check SV dress in different stores for me.). I am very impressive.
Kohls put everything on sale for 30% off today, plus you get an additional 15% if you use your Kohls card. I personally am absolutely thrilled with these clothes. I am 5’ 9”, size 12 and 36D bust. These clothes fit like they were tailor made for me. They don’t look that amazing on the hangar but when put on, they are fabulous. I purchased almost the entire line. The dresses bust run a bit small, the pants and skirts are true to size and some of the tops are oversized. I think the colors and textures are gorgeous. It looks even better when you layer 2 or 3 items together. The coats are to die for! The shoes are gorgeous! Purchased 3 pairs but they were selling out quickly. The lingerie is fabulous also. At 45% off, it’s a great deal. I’ve been to 2 stores and they are sold out of pretty much everything under size 8. By this weekend Kohls says they anticipate to be pretty picked through because Vera is on Oprah tomorrow with the entire line.
Just looking at the Oprah show and saw the models on the stage and I immediatley said VERA WANG before I knew it was her… So very Vera! I love the look and would love to see the styles for full firgured women too.
Kohl’s really pooped the bed with their online offerings of the Simply Vera line. Given that Ms. Wang is sitting on Miss O’s stage as we speak, prancing audience members out in fabulous outfits, and giving all kinds of praise to Kohls, I would have expected to see a “major” roll out on the website. Not the case. For shame, for shame!
This stuff looks frumpy on curvy bodies. Give me something structured that shows my curves, please don’t hide them. Designer or not!
Just saw Oprah and, was it my imagination or was Oprah “surprised” - and not in a good way - when some of the models strutted out? Oprah made comments about the satin coat and cardigan and for the only healthy looking model with a chest. She looked better than ANY of those anorexic models! Yeah! You can always tell when Oprah likes something and I don’t think she was that impressed. I know the models are the same from the magazine ads but they all looked like they had sunken chests! Their posture was hideous. Give these girls some ballet lessons! They clumped down the runway, stood with their feet pointing inward like awkward schoolgirls, slumped around, and clumped off. I was NOT impressed. These models did not show off the clothes. Now the mother and daughter pairs were great. In fact, some of the mothers looked better than the daughters! I liked the fact they were wearing the same things but were accessorized differently for the age factor. Aside from the satin jacket, I really don’t see myself in ANY of the fashions. The lilac bedding looked really cute but you can always get that at Burlington or K-Mart for less than the $100 mentioned. Nah for me. :(
I just got back from Kohls where I purchased two pairs of Vera Wang pants. The pants, which are beautiful, are only items I feel are true to size. I am 5’4, 115 pounds and can’t even come near fitting in a small size. The size small in all of her tops is HUGE! The price is right for the pants, but unless you are a bigger woman, the dresses and tops will not fit well.
I am dissapointed,Where is the “new suit skirt"shown on Oprah? Quality is okay for price,just check it before you leave the store.Kohls online seems out of a lot(well all) of stock however the stores are full of merchandise.Whats the problem?
I am very disappointed with the collection. I was looking forward to buy something however all the clothes were 10 sizes to big. I love the style and the color scheme but I do not understand the idea of mislabeling all the clothing. I am 5’5 and healthy 115 lbs and I am normally a size S but that collection makes me feel anorexic. In order to fit into Simply by Vera I would need an XXXS size because apparently S is no longer a small.
I’m guessing that they made the line to fit those who normally shop at Kohl’s and the average weight of a shopper there would not be that of someone who is on the very low almost underweight side of the BMI scale. They probably need to be more consistent if someone who is a size 6 can wear one pice and not another but I love that they are finally branching out into sizes for someone who isn’t under an 8.
I REALLY was pleasantly surprised. The quality of the dresses & tops in the jersey was AMAZING. And yes, they are similar to her high-end collection. The stuff is not cheap fabrics like the Target GO collection.
I also have to praise the fit. I’m a size 12, and the pieces are VERY flattering I feel to the average woman.
I would urge all ladies on this thread to check it out. Especially now that it is 20% off.
Good value here. Leave Target Go to teenagers..that is who it is really designed to fit.
bought several simplyvery pieces today loved thembut i went really for the white bowed front shirt shown on the commercial could not find it checked several different stores hope they send more out