Proenza Schouler
Pronunciation:pro-en-za skool-er
Former lover and design partners, Lazaro Hernandez and Jack McCollough, created the modern luxury label, Proenza Schouler (combination of their mother’s maiden names), as students at New York’s Parsons School of Design. After presenting their graduate thesis to great acclaim, buyers from Barney’s New York quickly bought their whole line. Their line offers an edgy, youthful take on high-end fashion and is worn by fashion forward Hollywood stars like Demi Moore. The duo won CFDA’s Perry Ellis Award for new talent in 2003.
Proenza Schouler – Photo Credit: style.com