Today on the Shoptalk Fashion and Lifestyle Podcast Series, I chat with Lucky Magazine’s Kim France and Andrea Linett regarding their new book, The Lucky Guide to Mastering Any Style. Knowing what works for you is more important than any designer label and even more important in hard economic times.  The book provides the essentials: shopping tips, must have pieces and accessories, and identifies 10 style archetypes that can be adapted and combined to create your own signature style. While most of us will not be able to afford most of the suggestions in the book, it will help you refine your style so you know where to focus your limited shopping dollars.