Ann Taylor Loft Summer 2010 Fashion Preview

Walking into the Ann Taylor Loft fashion preview, I immediately felt like I was on a white sandy beach staring at crystal blue water and sipping on a mimosa. The beautiful geometric and floral print dresses were simultaneously chic and sexy. Each piece could easily be worn for day by adding a cardigan or a pair of sexy heels for night. Since many of us are still feeling the effects of the recession, our wardrobes need pieces that can work double time. With rich jeweled colors such as blue and green along with bold animal prints, you were made to feel like you were either vacationing in Africa or partying in Miami. What made the collection special was the attention to detail. Each item was adorned with either metallics, ruffles, or embellishment around the neckline and waist.

Many of the accessories stood out on their own. The jewelry was big and bold while the shoes and handbags were made with an animal like texture or geometric print. The collection is budget friendly with price points under $100 for many of the dresses and under $50 for many of the shoes and jewelry. Great quality clothing at great prices, you can’t go wrong.

The Summer 2010 collection will hit stores in May.

Loft Summer 2010 Fashion Preview

Note: the freelance writer, who is not affiliated with this site, wrote this piece received a necklace and a $10 gift card. TBF itself did not receive any compensation for running this post. We just know that our readers are big fans of Ann Taylor and appreciate looking at their spring/summer 2010 line.

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