Lanvin Hearts H&M

What: As we reported, high-end designer label Lanvin is collaborating on a limited edition line at H&M. Designed by Lanvin’s artistic director Alber Elbaz, and menswear designer Lucas Ossendrijver, the collection called LANVIN hearts H&M will be launched on November 20th in North America and on November 23rd in the rest of the world. The women’s collection includes tshirts, skirts, jackets, dresses, shoes and accessories, these are priced from $39.95-$249.95.

What they Say:

“H&M approached us to collaborate, and see if we could translate the dream we created at Lanvin to a wider audience, not just a dress for less. I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world.” Alber Elbaz, artistic director of Lanvin.

“We are thrilled about Lanvin’s collection for H&M, it is such an exciting moment. Lanvin will bring to H&M a luxurious French tradition that is also modern and playful. It is very much a Lanvin collection, using their cut and tailoring, with lots of focus on form and details for both women and men. The launch in November is going to be full of wonderful surprises.” Margareta van den Bosch, creative advisor at H&M.

What We Say: We love Lanvin as much as we love a good chocolate cupcake. Check out the video from the collection below.

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