What: Smoky, smoldering gray eye shadow is taking the makeup counters by storm.
What the experts say: This from InStyle.com: “Wear a rich, pigmented [gray] for a night club look, or go for a sheer wash of gray during the day,” says celebrity makeup pro Napoleon Perdis.
What we say: Okay, so going gray may sound a bit dull and drab, but adding a touch of this “it” color along the crease of your lids, can enhance your natural eye structure and be a refreshing change from your makeup drawer staples of gold and taupe. (And we emphasis on “touch” here–too much of this new hue and you’ll look like you actually got socked in the eye). Revlon makes this gray eye shadow quad, for $6.99, that allows you to blend around until you find the right shade of gray for you. To play up your smokin’ lids, add a thin line of black or charcoal gray liner just above your lash line and swipe two coats of black mascara to your top lashes and one to your bottom. Then, keep the rest of your face nude and matte.