Ditching Shampoo: Beauty Trend 2008

What: More and more women are leaving their shampoo on the shelf and opting for a once-a-week shampoo and style at the salon instead.

The Word: According to a recent New York Times article: “Today, as textured locks and full hair begin to eclipse the ironed and Japanese-straightened styles that were previously in vogue, weekly visits to salons are more common among women who were born since the Eisenhower administration. Women say it cuts down on bathroom time by eliminating daily blow-drying and is an excuse for more pampering when everything else has been polished and waxed.