Faux Bronze Glow: Beauty Trend 2008

What: Skip the (unhealthy) suntan in favor of summer’s best bronzers.

What the experts say: Tanning is so passé, but appearing sun-kissed is still as striking as ever. Yet, choose your bronzer wisely.

“The big changes in bronzer this year are the shift from shimmer to matte, as well as placement,” editorial makeup artist Elke Von Freudenberg tells us. “Now we’re using bronzer to contour: under cheekbones, along the sides of forehead and at the bottom of the chin. Find a warm honey bronze; this works great on almost all skin tones without being too red, dark or orange. And don’t overdo it; nothing looks worse than too much bronzer.”

What we say: Anything that mimics the look of spending our days frolicking in the sun without actually having to subject our skin to dangerous UV rays sounds perfect to us. We love the faux glow Charlize Theron flaunted at the MTV Movie Awards, and we’re willing to bet we can fake it just like her on the cheap. Sephora’s Bronzer Powder SPF 15 helps us fake that trip to St. Tropez we’ve been dreaming about—all while protecting our skin against the sun. Sure, at $15 it’s pricey—but the added SPF makes it worth the cost. For all of us whose skin tends to gush oil during the summer months, Jane offers Oil-Free Bronzing Powder, which gives us a gorgeous sunless glow while not clogging pores or emptying our wallets ($3.69). Our personal fave: Wet ‘N Wild Bronzzer Compact. Not only does it come in a variety of tones perfect for all types of skin, but also it doesn’t streak when you sweat. For $2.99, that’s a deal worth its weight in gold…er, bronze.

Photo: Getty Images

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  1. NouveauImage says

    I will say that hands down the best bronzer for fair skin (and I have tried a lot) is Clarins After Sun Moisturizer with Self Tanning.  I needed help years ago when I lived on the Italian Riviera and refused to bake to a crisp like the locals.  The gal in the shop took one look at my pasty skin and said this is what I needed.  I have never looked back.  It is actually just a moisturizer with a touch of Clarins tanner in it.  It never streaks, leaves a glow with no “oranginess,” and can be layered for a deeper tan.  I’ve tried Jergens, Loreal, Neutrogena, etc. Even if those don’t make me have a little orange tint in person, I do in photos (besides there can be streaking). The only caveat with the Clarins is that it isn’t cheap and my husband doesn’t like the smell so I use it sparingly.
    New Blog:  What She’s Wearing http://www.crosscut.com/lifestyle-leisure/14828/

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