Bluefly Offline Store

What:, the online discount designer retailer, recently opened a holiday store at Underground-NYC (39th and 6th Ave/Avenue of Americas)

What They Say: From WWD:

Bluefly’s Underground-NYC shop features: Moncler, Via Spiga and DKNY coats; boots by Prada, Michael Kors, Fendi , Tod’s and Dolce & Gabbana, and handbags by Marc by Marc Jacobs, Ferragamo, Fendi and Yves Saint Laurent. Sweaters, scarves, gloves, dresses and sunglasses also are featured.

What I Say: Hopefully, it will be better than their previous attempt at a offline store on Mulberry St. Let’s just say your local outlet mall had better quality and a better selection of items .

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