Aveeno Nourish & Revitalize Shampoo & Conditioner: Product Review

What: Angela trys to get healthy with Aveeno Nourish & Revitalize Shampoo & Conditioner

The Lowdown: Aveeno is one of those brands that’s just slightly more expensive, but comes with a reputation that leads us to expect good value for our hard earned buck. Since my hair is colored regularly and fried with blow dryer and irons (either curling or straightening, depending) daily, I’m always open to a product that will help compensate for some of the inevitable damage.

The Aveeno Nourish & Revitalize line promises to help “protect hair’s intrinsic moisture balance from everyday damage, invigorating it with new life”, and in just three washes to help repair damage and provide the “three key elements that give hair life — strength, softness and shine.” Sounds good.

So after three days use, any difference? Sadly, not so much. Yes, my hair was reasonably soft, but also weighed down which, when you have fine hair like mine, is a big drawback. As for strength and shine — not any more than what I get from my regular shampoo and conditioner (which, for the record, are Dove Go Fresh Energize Therapy Shampoo and Alberto VO5 Shower Works Hot Oil). Perhaps more than three days use would be in order to get maximum results, but with the conditioner being so heavy — and the fact that the shampoo has ammonium laurel sulfate which can strip color — I’m switching back to my regular tried-and-true routine.

The Verdict: Nay. Not terrible, but didn’t deliver the results I’d expect for around $7 a bottle.

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