Abercrombie & Fitch Reluctantly Reducing Prices

What: Abercrombie & Fitch, like any retailer that sells overpriced merchandise, is hurting right now. However, the chain won’t start slashing prices left and right – instead of putting every other clothing item on sale, A&F is going to slowly and subtly lower prices.

What They Say:

Looking ahead to the spring, the company has cut better deals with manufacturers that will allow it to charge lower prices at stores without taking a big hit to margins.

What We Say: Right after they shut down Ruehl, too! We’re not crazy about A&F to begin with – it’s a teenager’s world over there – but it’s easy enough to dip into the store randomly. And now that prices may start to go down, we’ve got a new reason to go. Wonder if other retailers are about to drop prices as well…